A Family Business. A Passion for Jewellery. A Partner in Your Success.
Established in the UK in 2005, AG & Sons is a family-run jewellery manufacturer and wholesaler dedicated to helping independent jewellers grow their businesses through exceptional craftsmanship, bespoke jewellery and dependable trade partnerships.
With offices in London, UK, Toronto, Canada, and India, we combine personal service with international expertise to deliver jewellery solutions tailored to the needs of today's retail jewellers.
Over the years, we have built strong relationships with more than 120 retail jewellers across the UK, becoming a trusted partner for businesses looking for quality, flexibility and something truly distinctive to offer their customers.
Pioneers in Bespoke Jewellery
We believe every customer has a unique story, and every jeweller should have the opportunity to bring that story to life.
AG & Sons has pioneered bespoke jewellery services for UK retailers, making personalised jewellery design and manufacturing accessible, practical and commercially viable. From a single bespoke piece to more complex designs, we work closely with our retail partners to turn their customers' ideas into beautifully crafted jewellery.
Our unique bespoke ordering platform makes the process more convenient, helping retailers submit their requirements and develop individual designs with greater ease. Supported by our design and manufacturing expertise, we aim to make bespoke jewellery a valuable opportunity for jewellers of every size.
For us, bespoke is more than a service. It is an opportunity for our retail partners to differentiate themselves, offer something exclusive and build stronger relationships with their customers.
Craftsmanship Meets Innovation
Our expertise spans a wide range of fine jewellery, including diamond and gemstone jewellery, engagement rings, wedding rings, eternity rings and other special-occasion pieces.
We work with gold and platinum and offer jewellery featuring both natural and lab-grown diamonds and gemstones. Our capabilities allow us to support retailers with a diverse range of customer requirements, from classic designs to contemporary creations and one-of-a-kind commissions.
By combining traditional jewellery craftsmanship with modern design and ordering processes, we continually seek better ways to support the evolving needs of the jewellery trade.
A Global Outlook, A Personal Approach
With offices in London, Toronto and India, AG & Sons brings together international connections and a family-business approach to service.
We understand that independent jewellers need more than a supplier. They need a partner who listens, responds, understands their customers and helps them find the right solutions.
That is why we place great importance on personal relationships, responsive communication, attention to detail and a collaborative approach. Whether you are developing a bespoke design, expanding your product offering or looking for a reliable long-term jewellery partner, we aim to make working with AG & Sons straightforward and rewarding.
Recognition for Excellence and Responsibility
We are proud that our commitment to the jewellery trade and responsible business practices has received industry recognition.
In 2026, AG & Sons was named a finalist in the Jewellery/Watch Supplier of the Year (over £500) category at the Retail Jeweller Awards. We were also shortlisted for ESG Initiative of the Year at the National Association of Jewellers (NAJ) Awards 2026.
These achievements represent an important milestone for our family business and encourage us to keep improving the way we serve our partners and contribute to the wider industry.
Our Commitment to a Greener Future
We believe that building a successful business also means taking responsibility for the world we leave to future generations.
As part of this commitment, we have set an ambitious vision to help plant 100,000 trees by 2030. Our One Visitor, One Tree initiative is an important step towards that goal, bringing our industry together to support a greener future.
We see sustainability as an ongoing journey, and we are committed to exploring meaningful ways to make a positive contribution beyond jewellery.
Growing Together
At AG & Sons, our success is built on the relationships we create and the trust we earn.
Since 2005, our family business has continued to evolve while staying true to the values that matter most to us: quality, integrity, innovation and personal service.
Our ambition is simple — to help independent jewellers compete with confidence, create memorable experiences for their customers and grow their businesses with a partner they can trust.
AG & Sons — Your Vision, Our Craftsmanship, Our Shared Success.
We look forward to building the future of jewellery together.